I help companies selling complex technology solutions and expert services grow internationally through sharper market focus, stronger sales leadership, better product–market alignment, and disciplined execution.
I work with both early-stage companies and established organisations launching new solutions or internal ventures into the market.
Growth is not only about doing more. It’s about focusing resources where they create the highest return — and executing with discipline.
Identify where to win and where not to spend resources across markets, segments, and customers.
Bring structure, discipline, and clarity to sales execution, especially in expert-led environments.
Connect product capabilities, customer needs, and commercial execution around the highest-value opportunities.
Support expansion across countries and segments with focused, practical execution.
Figures drawn from individual engagements with expert-led B2B technology companies. Specifics available on request.
Growth Practice is a personally led commercial growth practice focused on expert-led B2B technology companies.
I work in situations where products are complex, customers are knowledgeable, and growth depends on connecting subject matter expertise, product development, customer needs, and commercial execution.
My role is to bring clarity, focus, and structure to that system — helping companies turn deep expertise into effective market positioning, stronger sales execution, and sustainable international growth.
Engagements are personally led and can be supported by selected specialist resources when needed.
Engagements are typically based on an agreed allocation of work time and a fixed retainer.
This gives companies access to senior commercial support without the need for a full-time hire, while allowing flexibility to focus on the areas with the highest expected commercial return.
I work closely alongside your own experts and specialists — supporting and coaching them, and bringing structure to how their knowledge turns into commercial results.
The work can include sales leadership, market development, product–market alignment, and commercial prioritisation.
And you don’t only get me. When an engagement calls for capabilities beyond my own, I put a trusted network of specialists at your disposal — from go-to-market, technical, and marketing experts to AI and automation — so the right expertise is on hand exactly when it’s needed, without the cost of building it in-house.
Book an introductory discussion or reach out directly.